COOSA RIVER CHALLENGE

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Coosa.River.1The Coosa River Challenge is a triathlon-style adventure race held annually for the past 13 years in Wetumpka, Alabama.  It involves trail running, mountain biking and canoeing, and includes several additional miscellaneous physical challenges along the way.  I participated in the 2013 Coosa River Challenge this past weekend (we’ll call it the “CRC” from here on out), and I think the blog is a good place to memorialize my experience while it is still fresh in my mind.

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WHY JUICE?

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juicing1In a previous essay, “The Magic of Juicing,” I explained in great detail how I first got into juicing over a decade ago.  Long story short, the first time I saw the Jack LaLanne Power Juicer infomercial, I was instantly captivated.  Jack’s enthusiasm for all things juice, combined with the Home Shopping Network’s savvy marketing strategy (the countdown clock – only 10 left!), created an irresistible desire in my brain to “unlock the power of juicing,” as Jack would say.

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THE MAGIC OF JUICING

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I have always been a sucker for infomercials.  Whenever I’m flipping through the channels, I’m very likely to stop and watch Chuck Norris demonstrate – again – the wonders of the Total Gym.  I’m still amazed that the NuWave Oven can produce such a juicy pork tenderloin, but with its patented infrared technology, I shouldn’t be surprised.  Once in college I caught myself dialing the 1-800 number to order an Esteban guitar – only 100 left! – but luckily I came out of my trance before pulling out the credit card.  I must take after my grandmother, who once ordered a wok set in the middle of the night and thought it had been a dream.

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LET’S EAT!

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Life is too short to eat bad food, and it astounds me to see some of the bad food decisions people make when there are so many good options readily available. In this essay I will attempt to lead you out of the darkness of food awfulness and into the light of food awesomeness. The journey is surprisingly easy, and you will be glad that you made the trip.

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